27 services · 7 practice areas · Canada-wide
Seasoned operator. Available as a consultant.
Twenty-plus years running sales floors, dispatch boards, training rooms, trade show builds and AI deployments, plus $11 million in business assets sold across nine companies. Engaged as a consultant, a fractional executive or an interim leader, anywhere in Canada.
Sales
Sales services
Sales Management Consulting
For owners and executives whose sales team is busy but not closing, and whose forecast is fiction.
Revenue is flat or falling. The CRM is full of deals that never move. Two reps carry the whole number and nobody knows why the others don't. The forecast is a guess, and every…
Sales Consultant · Fractional Sales Director · Interim Sales Manager
View service →Sales Recruitment & Team Building
Because the best interviewer in the room is usually the worst performer on the floor.
Salespeople interview for a living. They are trained to build rapport, handle objections and close, which is exactly what a job interview is. So companies hire the best interv…
Sales Recruiter · Sales Talent Consultant · Sales Hiring Advisor
View service →Sales Training & Enablement
Delivered by someone who still sells, not a trainer who read about it.
Most sales training is a two-day event, a binder and a bump in enthusiasm that is gone within a month. Nothing changes because nothing was reinforced, nothing was measured, an…
Corporate Sales Trainer · Sales Enablement Consultant · Sales Coach
View service →Fractional & Interim Sales Leadership
For companies that need senior leadership now but cannot yet justify a full-time executive hire.
You need someone senior running sales or operations. A full-time director costs six figures plus benefits, takes three months to recruit and another three to ramp, and if the …
Fractional Sales VP · Interim Director · Contract Operations Leader
View service →HVAC & Home Services Sales Training
Delivered by someone who personally closed HVAC at 75%.
You are buying leads at a painful cost per call and closing well under half of them. Technicians find problems but never turn them into approved work. Comfort advisors discoun…
Home Services Sales Trainer · Comfort Advisor Coach · In-Home Sales Consultant
View service →Logistics
Logistics services
Logistics & Supply Chain Consulting
Twenty years on the board, not twenty slides about best practice.
Freight costs keep climbing, deliveries keep slipping, drivers keep quitting and nobody can say what a stop actually costs. Fuel and overtime are treated as fixed costs when m…
Supply Chain Advisor · Transportation Consultant · Fleet Operations Consultant
View service →Dispatch & Fleet Operations
Dispatch is a contact sport. I have run the board, not just audited it.
Every day is firefighting. Drivers call the owner directly, customers find out about delays after the fact, the dispatcher is irreplaceable and burning out, and one breakdown …
Fleet Operations Advisor · Dispatch Trainer · Transportation Supervisor Consultant
View service →AI & Marketing
AI & Marketing services
AI Implementation & Automation Consulting
Self-hosted models, real workflows and measurable hours saved. No hype, no per-token surprise bills.
Everyone says you should be using AI. Nobody says what for. Meanwhile your team is pasting confidential customer data into a public chatbot, you are paying for tools nobody us…
AI Implementation Specialist · Automation Consultant · AI Operations Advisor
View service →Marketing, SEO & Demand Generation
Marketing built by someone who has to live with the leads it produces.
You are spending on marketing and cannot connect any of it to revenue. The agency reports impressions and engagement. Sales says the leads are garbage. Nobody can tell you wha…
SEO Specialist · Demand Generation Consultant · Fractional CMO
View service →Custom AI Agents & Assistants
An agent earns its place when it completes a task end to end and hands a person something they can check.
A chatbot that answers questions is not the same thing as software that finishes a job. Your team still retypes line items out of supplier PDFs, still reads an eighty-page ten…
AI Agent Developer · LLM Application Consultant · Intelligent Automation Consultant
View service →Private & On-Premise AI Deployment
If the data cannot leave the building, the model has to come to it.
Some businesses cannot send their work to a hosted API and already know it. Customer lists, pricing, signed contracts, medical and legal files, drawings under NDA, none of tha…
Local LLM Consultant · On-Premise AI Engineer · Self-Hosted AI Specialist
View service →AI Voice Agents & Inbound Call Handling
A voice agent that annoys callers costs more than the calls it saves, so the scope and the escalation rules matter more than the model.
Calls arrive after hours, in the middle of the lunch rush, and in the twenty minutes when every line is busy. Those calls go to voicemail, and a good share of the callers simp…
AI Receptionist · Voice AI Consultant · Automated Call Handling Specialist
View service →Corporate
Corporate services
Newcomer Business Integration & Local Guide
Born and raised in Ontario. I will tell you the things nobody bothers to explain.
You arrived with twenty years of experience and a real business behind you, and here you are treated like you are starting from zero. Your credentials get waved off. Suppliers…
Newcomer Business Mentor · Immigrant Entrepreneur Advisor · Cross-Cultural Business Coach
View service →Canadian Joint Venture & Operating Partner
A working partner who runs the Canadian side. Not a nameplate, not a shortcut.
You have a product and capital, but no Canadian operating capability. You need someone who can run the local side properly, hire, sell, manage suppliers, meet customers, handl…
JV Partner · Local Operating Partner · Canadian General Manager
View service →Business Sales & Exit Planning
Nine companies sold. Over $11 million in business assets closed in eighteen months.
Most owners decide to sell and discover their business is not sellable: the financials are messy, the owner is the business, customer concentration is dangerous and there is n…
Exit Planning Advisor · M&A Advisor · Business Broker
View service →Build & Systems
Build & Systems services
Corporate Website Design & 3D Web Experiences
Most corporate sites look like a template with the logo swapped. The fix is craft and a performance budget, not a bigger hero image.
Your website is the first thing a buyer, a partner or an acquirer sees, and it looks like every other site built on the same theme. The stock photography, the three-column fea…
Corporate Web Designer · WebGL Developer · Front-End Design Systems Consultant
View service →Custom Dispatch & Fleet Systems
Dispatch tooling designed from the dispatcher's seat, not from a requirements document written by someone who has never taken a 6am breakdown call.
The board lives in a spreadsheet, a whiteboard and one dispatcher's memory. Drivers are assigned by whoever shouts loudest, ETAs are guesses relayed by phone, and proof of del…
Dispatch Software Developer · Fleet Systems Consultant · Custom TMS Builder
View service →Business Workflow Automation
Find the work being done by hand, count the hours, automate it, then count the hours again.
Somewhere in your office a capable person spends a morning a week copying numbers from one system into another because the two do not talk. A quote is retyped into an order, t…
Business Process Automation Consultant · Systems Integration Consultant · Operations Automation Specialist
View service →CRM Implementation & Revenue Operations
The platform matters far less than the adoption plan; a perfectly configured CRM nobody updates is an expensive spreadsheet.
You bought a CRM and the pipeline inside it is fiction. Reps update it the night before the forecast meeting, or not at all. Half the fields are mandatory and nobody remembers…
RevOps Consultant · CRM Consultant · Salesforce Implementation Specialist
View service →Operations Dashboards & Reporting
One page, every number defined once, that nobody in the meeting can argue with.
Finance, sales and operations each arrive at the meeting with their own numbers, and the first twenty minutes go to deciding whose are right. Revenue comes from accounting, pi…
KPI Dashboard Consultant · Business Intelligence Consultant · Operational Reporting Advisor
View service →Launch
Launch services
Company & Product Launch Campaigns
Most launches do not fail on the marketing; they fail because the sales side was not ready to take the order.
A launch date gets set, the campaign gets built, and the announcement goes out. Then a real buyer calls with a real question and nobody has the answer. The price is still bein…
Go-to-Market Consultant · Product Launch Strategist · Launch Program Manager
View service →Brand Launch & Market Positioning
Most rebrands are a logo change that fixes nothing, because nobody made the decision underneath it.
A new company, division or rebrand is going to market and every meeting turns into a discussion about colours, fonts and the logo. Nobody in the room can say in one sentence w…
Brand Strategist · Positioning Consultant · Messaging Consultant
View service →Sales Funnel Design & Build
A funnel is an operations problem, not a graphics problem.
Traffic arrives, some of it converts, and then something happens between the form fill and the sales calendar that nobody can describe. Leads sit in an inbox for two days. Sal…
Funnel Consultant · Demand Capture Consultant · Lead Generation Architect
View service →Landing Pages & Conversion Rate Optimisation
Most conversion problems are message problems, and most sites do not have the traffic to test their way out of them.
The traffic is arriving and the page converts at a rate nobody is happy with, so somebody suggests testing the button colour. The page opens with the company's own history, th…
CRO Consultant · Conversion Optimisation Specialist · Landing Page Designer
View service →Email, Lifecycle & Marketing Automation
Open rates stopped meaning anything years ago; the metric worth defending is meetings booked.
The list has thousands of names on it and no segmentation, so everyone gets the same monthly newsletter and a quietly growing number of them stop getting anything at all. Nobo…
Lifecycle Marketing Consultant · Marketing Automation Specialist · Email Marketing Strategist
View service →Paid Media & Performance Marketing
Paid media is an amplifier, and amplifying a funnel that leaks is an expensive way to prove it leaks.
The account has one campaign, one ad group, several hundred keywords on broad match and no negative list, so budget is going to job seekers, students and competitors researchi…
PPC Consultant · Performance Marketing Consultant · Paid Search Specialist
View service →Contact
Tell me what you are hiring for
- Call: +1 519 278 5085
- Email: tim@timarmstrong.ca
- Based: London & Southwestern Ontario, Ontario, America/Toronto (Eastern Time)
- Availability: Available nationally across Canada, on-site, hybrid or remote
- Serving: London · Stratford · Woodstock · Kitchener: Waterloo · Cambridge · Guelph · Brantford · Sarnia · Chatham-Kent · Windsor · Toronto · Mississauga and Canada-wide