TA Tim Armstrong
Business Sales · Logistics · Training · AI
(519) 278-5085

🇲🇽 Mexico → Canada · CUSMA / USMCA (Canada: United States: Mexico Agreement)

Export to Canada from Mexico, English sales representation & market entry

CUSMA makes Mexico a duty-free North American partner, and Mexican manufacturers already supply the continental automotive and appliance chains. Expanding into Canadian accounts is a natural next step.

Español, Spanish version →

Automotive & aerospace componentsAppliances & electronicsFood & beverageBuilding products

The obstacle

What stops most exporters

Mexican exporters often concentrate on US accounts and treat Canada as an afterthought, leaving a substantial market to competitors who show up.

Trade agreement

CUSMA / USMCA (Canada: United States: Mexico Agreement)

Agencies and chambers

  • Mexican Chamber of Commerce in Canada
  • Secretaría de Economía: Trade Commission

Engagements

How a market entry actually runs

Market Entry Sprint

90 days · First look at the Canadian / North American market

  • Market and competitor assessment in your category
  • Pricing, duty and landed-cost reality check
  • Target account list with named decision-makers
  • 20+ first conversations held in English on your behalf
  • Written go / no-go recommendation for your board

Ongoing English Representation

Monthly retainer · Companies actively selling into North America

  • Named English-speaking representative with Canadian phone and email
  • Active B2B outside sales and account management
  • Distributor and dealer management
  • Quotation, order and logistics coordination
  • Monthly written and video report to head office

Trade Show Representation

Per event · Exhibitors who cannot send a full team overseas

  • Booth design, construction, install and teardown
  • Pre-show appointment setting with buyers
  • On-floor selling and demonstrations in English
  • Qualified lead capture with structured notes
  • Post-show follow-up sequence and debrief

Process

Step by step

1. Discovery call

One video call in plain, slow, clear English. Your product, your target buyer, your price, your capacity.

2. Market brief

A written brief covering realistic Canadian and North American demand, competitors, pricing and the fastest route to first revenue.

3. Representation agreement

A simple written scope: what I represent, in which territory, for how long, at what fee and against which targets.

4. Sell, ship, report

I work the market and send head office a clear monthly report: conversations held, quotes issued, orders won, obstacles hit.

Questions

Straight answers

Do we need a Canadian company to export from Mexico?

No. Most Mexican exporters begin with representation only, you continue invoicing from Mexico while I generate demand, hold customer relationships and coordinate delivery inside Canada.

What tariffs apply to Mexican goods entering Canada?

Mexico trades with Canada under CUSMA / USMCA (Canada: United States: Mexico Agreement). Duty treatment varies by HS code, so landed cost is confirmed with a customs broker during the market brief before you quote a Canadian buyer.

Can you attend Canadian trade shows on our behalf?

Yes. Booth design and construction, install and teardown, on-floor selling in English, qualified lead capture and a written post-show debrief, the standard route for Mexican exhibitors who cannot send a full team overseas.

How do you get paid?

Typically a monthly retainer plus performance commission, or a fixed fee per trade show or 90-day market entry sprint. Territory, scope, term, fee and targets are written down before work starts.

Contact

Tell me what you are hiring for

Or just call. That is faster.

  • Call: +1 519 278 5085
  • Email: tim@timarmstrong.ca
  • Based: London & Southwestern Ontario, Ontario, America/Toronto (Eastern Time)
  • Availability: Available nationally across Canada, on-site, hybrid or remote
  • Serving: London · Stratford · Woodstock · Kitchener: Waterloo · Cambridge · Guelph · Brantford · Sarnia · Chatham-Kent · Windsor · Toronto · Mississauga and Canada-wide